Understanding SEO: A Comprehensive Guide

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We here at WDBA are proud to announce the release of Understanding SEO: A Comprehensive Guide by our own president and founder Adam Karapetyan. In it, Adam has condensed over a decade’s experience in web design and marketing into succinct yet thorough how-to guide that explains the SEO process from stem-to-stern, as the saying goes.

Understanding SEO is exactly the book that you want to purchase if you are just getting started with your own web marketing, since it covers every aspect of Search Engine Optimization. You get full chapters on keyword research, website architecture, on-page content creation, link building, and competitor analysis.

But the book is also helpful for those involved in the web marketing business who may only have a partial knowledge of SEO or who would like a refresher on the fundamental principles of creating search engine visibility. For example, our SEO content creators have found the book useful for giving them some context explaining how the writing that they create for websites fits in with other aspects of SEO to help clients get their pages ranked.

The book is also useful in that it is at once succinct and written in a straight forward style so that you do not have to be a web marketing expert to understand it. This is a big step, since those of us in the tech field so often lapse into technical jargon that those unfamiliar with our field find opaque and difficult to understand. In Understanding SEO all terms are defined in plain English so no matter what level of web marketing knowledge you may have, you will be able to follow what you’re being told.

The idea for writing the book came out of common experience for Adam. As Adam gained more experience, he discovered that he often took on a mentoring role with newer web marketers with whom he collaborated. At first Adam found himself writing helpful internal memos concerning the best practices for Website Design by Adam.

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But as he created these internal training documents, he started to see that it would be helpful not only to those within WDBA, but also to his clients and those who were generally interested either in how their website design helped them to increase their visibility on Google, or in mastering these skills so they could take on this aspect of their website promotion themselves.

So, giving his readers a practical understanding of how SEO works and how they can use it to help them increase the traffic to their website became Adam’s number one goal.

In addition, Adam also wanted to help his readers cope with the newest changes in search, including Google Panda and the rise of social media. That is why Understanding SEO has an entire chapter devoted just to social media and how it can be used to help you increase traffic.

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In fact, having Understanding SEO: A Comprehensive Guide is the next best thing to having a SEO professional actually conducting your campaign.

If you are interested in finding out more, give the website a look: http://seomarketingthatworks.com/

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